Malaysia

Number of Population:33.7 million (2023).

Consumption level:In middle-income countries, the consumption level is moderate, and the consumption habits and levels of different races and regions are different. Urban areas have strong consumption capacity and have certain consumption demand in electronic products and fashion clothing.

Electronic level:With the continuous improvement of the degree of electronization, the Internet access rate is high, the electronic payment system is gradually popularized, and there is a certain development in the application and innovation of science and technology.

Smart appliances/can home popularity:The market is in the development stage, consumers' awareness of smart home appliances and smart homes is increasing, and some high-end residential and new buildings are beginning to be equipped with smart devices, but the overall popularity needs to be expanded.

Language/Language:Malay is the national language, English is common, and Chinese is widely used.